Eric Goldman & Rebecca Tushnet, Featuring People in Ads, in Advertising & Marketing Law: Cases and Materials (4th ed., Kindle Direct Publ'g 2019).
Abstract: This is Chapter 13 from the 2018 edition of Advertising & Marketing Law: Cases and Materials, a casebook by Rebecca Tushnet and Eric Goldman. This chapter examines the legal issues arising from featuring people in advertisements, including publicity rights and endorsement/testimonial guidelines.