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Rebecca Tushnet & Eric Goldman, Featuring People in Ads, in 14 Advertising & Marketing Law: Cases & Materials (5th ed. 2020).

Abstract: This is Chapter 14 from the 2020 edition of Advertising & Marketing Law: Cases and Materials, a casebook by Rebecca Tushnet and Eric Goldman. This chapter examines the legal issues arising from featuring people in advertisements, including publicity rights and endorsement/testimonial guidelines.